Our Logo Refresh! (In Which We Follow Our Own Good Advice)

As we’ve discussed recently, all brands should consider a regular refresh of their website and logo. While your logo can feel very set in stone, it should really be something that grows and changes with your business. Since we like to follow our own good advice, we recently underwent a logo refresh for Focus. You can see the difference between the new logo and old logo here.

The wonderfully talented Victoria Wolf of Red Wolf Marketing helped us create a new logo that kept a consistent look and feel, but freshened things up. As you can see, many of the elements are the same, but the overall look is very different. We love the new, more current font and layout of the new logo. It’s like getting a great new haircut–you feel like yourself, but better.

If you’re ready for a logo refresh (we promise it’s less scary than you think) to improve your professional image, we are happy to guide you through the process. Contact Niki at [email protected] to get started.