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People, Presence and Celebration Among Essentials for a Strong 2022 Finish

Ready or not, we’re rounding the corner to 2023. The year’s successes and opportunities square off during the fast-approaching final quarter of 2022. Are you ready?

If you are, we applaud you. If you’re scratching your head wondering where the year went, or you’re somewhere in between, we’re sharing four suggestions for a strong finish to 2022. 

  1. People Power. Businesses everywhere face labor shortages like never before. Use Q4 to thoughtfully examine your personnel needs for the year ahead – e.g. what’s the ideal number of employees you need to achieve success, how many employees do you need for operations to run smoothly, what incentives are you willing to offer that you aren’t currently? Consider this direction from Business Insider
  2. Marketing Blueprint. If you haven’t even begun to contemplate the new year, it’s time to get to work on organizing your thoughts. Creation of a marketing plan will help to bring the future into focus as you assess the current year’s goals, affirm alignment of strategies and objectives, determine necessary changes and ensure authenticity of messaging. There’s no time like the present.
  3. Digital Presence. Review your website’s user-experience and content, and ask yourself if anything is worth refreshing. Updates don’t have to be major, subtle differences, such as layout tweak, color changes and text additions, can make a monumental difference.
  4. Celebrate Success. Q4 can be a stressful time, it’s true; but don’t forget to honor accomplishments, milestones, your employees and clients. Each contributes to your daily successes and overall business story; plus, these landmarks give you momentum to forge on. 

For even more tried and true Fourth Quarter motivation, visit If creating a marketing plan or enhancing your digital presence stops you in your tracks, Focus Marketing & PR is here to help. Contact Niki Lopez at 303-949-1876, or email [email protected].

About Focus Marketing & PR

Focus Marketing & PR is a Colorado-based boutique marketing firm specializing in arming small and medium-sized businesses of any industry with tools to navigate the constantly changing digital world. Give us a call today to discuss your marketing and PR needs; we always offer free consultations. Contact Focus Marketing & PR.

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