Modernizing Your Website: How Often Should You Update?
Sometimes we have to tell people things they don't want to hear... Here's a big one: That lovely website you shelled out big…
Snapchat Ads: Should You Be Advertising on Snapchat?
With every hot new social media platform, we get new questions from clients about whether there are good advertising opportunities associated with it.…
Aligning Your Brand with a Charitable Cause
Many business owners we work with have a particular charitable cause that is near and dear to their heart. And being a business…
How to Create an Effective Referral Program
Niki is a huge fan of using referral programs to bring in new customers. Referrals can be a very effective means of attracting…
Guerilla and Grassroots Marketing
"Guerilla" and "grassroots" marketing sound appealingly, spontaneous, and they also sound like they might possibly be free. For these reasons, many of our…
Favorite Super Bowl Ads
Sure, the game was exciting (or devastating, if you're a Falcons fan...), but you know that at least half of the viewers out…
Buying a Website Address for a Future Business
Why It's Important to Own Your Own Website Address First thing's first: Should you buy your own website address? ABSOLUTELY. When your marketing agency…
Facebook and Twitter Ads: Pros and Cons
As you've undoubtedly noticed, ads are popping up on all of your social media feeds these days. This has led several of our…
Is Remarketing Right for Your Business?
Though the term might seem unfamiliar, we can almost guarantee that you have experienced "remarketing" in the past week. Say you were shopping…
Our Focus 5 for a Merry and Bright Holiday Season
This month, we are taking a departure from our typical Focus 5, full of useful marketing tips, and giving you our best tips…