Women Celebrating Women: National Women’s Small Business Month
Leverage Google Ads to Meet Your Customers Where They Already Are
In March, the earliest days of COVID-19 and widespread shelter-in-place orders across the U.S., Forbes reported a 70 percent increase in Internet use.…
Consistency Breeds Harmony Along the Way
During precarious times such as these, not only is communication key, but so too is consistency. And coincidently or not, according to Merriam…
A Match Made in Strategy: Marketing & Public Relations
Marketing with a side of public relations. It’s the ideal pairing to rise above the branding noise as technology advances and social trends evolve. Traditionally rooted in…
Focus 5: Driving Fourth Quarter Business to Victory
116 days until the start of 2019. You know what this means – it’s time to shift into high gear and accelerate your…
Focus 5: How to Manage Summer with a Small Business
If you’re a small business owner, you’re likely already acquainted with summertime temptations – from baseball games and BBQs, to festivals and long…
What is Dark Social Traffic?
There is a new concept rolling around social media circles these days called “dark social traffic”. Sure, it sounds ominous, but it’s not…
1% is Marketing Gold
“What’s a good response rate for our marketing?” We hear this question a lot and the answer is complicated. Every business is different…